{"title":"Royal Ascot Style Guide","description":null,"products":[{"product_id":"classic-fit-plain-poplin-double-cuff-shirt-in-white","title":"Classic Fit Swiss Poplin Double Cuff Shirt in White","description":"\u003cp\u003eThe classic fit is the heart and soul of our heritage: the original Budd shirt. It's cut full - we like to say it's the shirt of those who enjoy a good lunch. Known for its very English style and elegance, it embodies a long Jermyn Street tradition of expert tailoring. The shirt exhibits uncompromising attention to fabric details, with its lined, unfused collar and hand-folded placket and gussets.\u003c\/p\u003e","brand":"Budd Shirts","offers":[{"title":"14.5","offer_id":46649212436800,"sku":"B10001WHITE-14.5","price":275.0,"currency_code":"GBP","in_stock":false},{"title":"15","offer_id":46649212469568,"sku":"B10001WHITE-15","price":275.0,"currency_code":"GBP","in_stock":true},{"title":"15.5","offer_id":46649212502336,"sku":"B10001WHITE-15.5","price":275.0,"currency_code":"GBP","in_stock":true},{"title":"16","offer_id":46649212535104,"sku":"B10001WHITE-16","price":275.0,"currency_code":"GBP","in_stock":true},{"title":"16.5","offer_id":46649212567872,"sku":"B10001WHITE-16.5","price":275.0,"currency_code":"GBP","in_stock":false},{"title":"17","offer_id":46649212600640,"sku":"B10001WHITE-17","price":275.0,"currency_code":"GBP","in_stock":true},{"title":"17.5","offer_id":46649212633408,"sku":"B10001WHITE-17.5","price":275.0,"currency_code":"GBP","in_stock":false},{"title":"18","offer_id":46649212666176,"sku":"B10001WHITE-18","price":275.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/b10001white_1.jpg?v=1694168514"},{"product_id":"classic-fit-plain-sea-island-cotton-double-cuff-shirt-in-white","title":"Classic Fit Plain Sea Island Cotton Double Cuff Shirt in White","description":"\u003cp\u003eThe classic fit is the heart and soul of our heritage: the original Budd shirt. It's cut full - we like to say it's the shirt of those who enjoy a good lunch. Known for its very English style and elegance, it embodies a long Jermyn Street tradition of expert tailoring. The shirt exhibits uncompromising attention to fabric details, with its lined, unfused collar and hand-folded placket and gussets.\u003c\/p\u003e","brand":"Budd Shirts","offers":[{"title":"14.5","offer_id":46649224233280,"sku":"B10008WHITE-14.5","price":445.0,"currency_code":"GBP","in_stock":false},{"title":"15","offer_id":46649224266048,"sku":"B10008WHITE-15","price":445.0,"currency_code":"GBP","in_stock":true},{"title":"15.5","offer_id":46649224298816,"sku":"B10008WHITE-15.5","price":445.0,"currency_code":"GBP","in_stock":false},{"title":"16","offer_id":46649224331584,"sku":"B10008WHITE-16","price":445.0,"currency_code":"GBP","in_stock":true},{"title":"16.5","offer_id":46649224364352,"sku":"B10008WHITE-16.5","price":445.0,"currency_code":"GBP","in_stock":true},{"title":"17","offer_id":46649224397120,"sku":"B10008WHITE-17","price":445.0,"currency_code":"GBP","in_stock":false},{"title":"17.5","offer_id":46649224429888,"sku":"B10008WHITE-17.5","price":445.0,"currency_code":"GBP","in_stock":false},{"title":"18","offer_id":46649224462656,"sku":"B10008WHITE-18","price":445.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/b10008white.jpg?v=1694168565"},{"product_id":"sunburst-silver-cloisonne-chain-cufflinks-in-white","title":"Sunburst Silver Enamel Chain Cufflinks in White","description":"\u003cp\u003eSimple but sublimely elegant design at its best. 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The shortest of collar studs worn with a shirt, this rear stud serves to securely anchor the collar to the shirt back. \u003c\/p\u003e\n\u003c!----\u003e","brand":"Budd Shirts","offers":[{"title":"Default Title","offer_id":48862934565184,"sku":"B12914","price":8.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/B12914CollarStudBackFlip.jpg?v=1717519000"},{"product_id":"collar-stud-front-flip","title":"Collar Stud Front Flip","description":"\u003cp\u003eYou'll need this collar stud for attaching a detachable collar to a neckband shirt. The front collar stud is always longer than its rear counterpart (sold separately), due to its role in securing both ends of the collar. You will require a shorter rear stud to anchor the collar into position at the back of the shirt. \u003c\/p\u003e\n\u003c!----\u003e","brand":"Budd Shirts","offers":[{"title":"Default Title","offer_id":48863022973248,"sku":"B12913","price":8.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/Front-Flip-Collar-Stud--B12913.jpg?v=1717519066"},{"product_id":"collar-stud-front-spear","title":"Collar Stud Front Spear","description":"\u003cp\u003e\u003cspan\u003eUsed to fasten a detachable collar to a neckband shirt. This longer spear stud is used at the front of the collar. It will need a shorter, rear collar stud for a secure fit. Perfect for use with white tie. \u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Budd Shirts","offers":[{"title":"Default Title","offer_id":48863166431552,"sku":"B12912","price":8.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/B12912CollarStudFrontSpear.jpg?v=1717510596"},{"product_id":"sunburst-silver-enamel-chain-cufflinks-in-charcoal","title":"Sunburst Silver Enamel Chain Cufflinks in Charcoal","description":"\u003cp\u003eWe love the charcoal grey enamel used for these sterling silver and cloisonné cufflinks with a subtle swirl design. Perfect worn with both business and formal dress. Made for Budd in Birmingham's famous jewellery quarter. \u003c\/p\u003e","brand":"Budd Shirts","offers":[{"title":"Default Title","offer_id":49017796002112,"sku":"B10810CHARCOAL","price":325.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/Sterlingsilverandenamelswirlcufflinksincharcoal.jpg?v=1718356622"},{"product_id":"exclusive-sea-island-cotton-classic-fit-winchester-shirt-in-blue-end-on-end","title":"Exclusive Sea Island Cotton Classic Fit Winchester Shirt in Blue End on End","description":"\u003cp\u003eThis Winchester shirt is cut to our classic fit block and features our Budd forward collar. 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Made in England.\u003c\/p\u003e","brand":"Budd London","offers":[{"title":"Default Title","offer_id":58225543151997,"sku":"B13173PINK","price":125.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/B13173PINK_ImperialChainFoulardTieinPINK_1.jpg?v=1780567429"},{"product_id":"imperial-chain-foulard-tie-in-red","title":"Imperial Chain Foulard Tie in Red","description":"\u003cp\u003eAn elegant silk foulard tie with a royal blue and white Imperial chain interlocking lattice motif set against a red ground. It is fully hand-slipped and self tipped, with an 8.5cm blade. Made in England.\u003c\/p\u003e","brand":"Budd London","offers":[{"title":"Default Title","offer_id":58225561272701,"sku":"B13173RED","price":125.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/B13173RED_ImperialChainFoulardTieinRED_1.jpg?v=1780567429"},{"product_id":"imperial-chain-foulard-tie-in-yellow","title":"Imperial Chain Foulard Tie in Yellow","description":"\u003cp\u003eAn elegant silk foulard tie with a royal blue and white Imperial chain interlocking lattice motif set against a yellow ground. It is fully hand-slipped and self tipped, with an 8.5cm blade. 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Made in England.\u003c\/p\u003e","brand":"Budd London","offers":[{"title":"Default Title","offer_id":58225695654269,"sku":"B13173NAVY","price":125.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/9265\/0048\/files\/B13173NAVY_ImperialChainFoulardTieinNavy_5.jpg?v=1780567429"},{"product_id":"imperial-chain-foulard-tie-in-navy-and-red","title":"Imperial Chain Foulard Tie in Navy and Red","description":"\u003cp\u003eAn elegant silk foulard tie with a handsome red and white and white Imperial chain interlocking lattice motif set against a deep navy ground. It is fully hand-slipped and self tipped, with an 8.5cm blade. 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